Wankhede Stadium slashes ticket rates

Mohit Singh, November 8 2011,
The third Test match between India and West Indies could see much more crowd in the stadium as the MCA has reduced the ticket rates for the game.
Will the crowds come in to watch India play at Mumbai?
Will the crowds come in to watch India play at Mumbai?
The Mumbai Cricket Association (MCA) finalized its decision to reduce the ticket fare for the third match in the on going series between India and West Indies. The intention was to call in for huge crowds to the Wankhede Stadium. The stadium saw less than half of the full capacity during the recent England tour of India ODI match that took place here at The Wankhede.

Now a daily ticket would only be Rs.50 and seasoned tickets for coveted positions in the stands like the premium Vithal Divecha Pavilion will be Rs.600, which means that the reduction is close to 90 percentage with the previous cost of it being Rs.5000. The North Stand ticket which was Rs. 3000 for the ODI between India-England will now be Rs.500. Also a season ticket for the Sunil Gavaskar Stand is reduced from Rs.4000 to Rs.500.

Ratnakar Shetty, the BCCI's chief administrative officer and one of the MCA vice-presidents is hoping strongly to see significantly large crowds for the Test between India and WI. He suggested fans to make the best use of the price reductions.

However he did not agree that the cut in the prices is because of the low turn outs during the India- England match. He added that the smart ticket pricing is only to pull more fans to the stadium. He justified the process adducing the strategy adopted for India-Sri Lanka match during 2009 during when the tickets were moderately priced and even 5000 tickets were given for free for school and college students.

A similar kind of discounts had been offered by the Delhi and District Cricket Association (DDCA) for the test match that is going on at Feroz Shah Kotla. The system they adopted seemed to be a complicated one to sell the tickets. The second day, the scenario was even confusing at the point of sale in Kotla and in spite of all these an expected head count of 14,000 turned into reality.

It remains to be seen whether the Mumbai stadium can attract the public even with these ticket rates.

India vs West Indies

Date: Tuesday, 22 Nov 2011
Time: 04:00 ( GMT )
Competition: West Indies - India Tour
Live/Repeat: Live
Venue: Wankhede Stadium, Mumbai

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